Hip-Hop & The Green Movement

GREEN FOR ALL

Green For All  just released another video that merges the hip-hop community and the green movement.  The mission for Green For All is to "build an inclusive green economy strong enough to lift people out of poverty."  

I speak frequently about the disconnection between the green movement and different economic classes.  I believe Green For All's mission spans beyond class and reaches out to the youth.  By merging with youth-oriented entertainment communities such as hip-hop, I expect to see more awareness with this age group.


According to the book, The New Rules of  Green Marketing, computer savvy millennials are very responsive to the green movement; and more likely to relate global warming to human activities and purchase green and organic products.    I truly hope to see entertainment, corporate, and non-profit organizations channel their efforts into "greening" urban communities! 

Urban Farming in West Oakland; Ludacris on Planet Green

Oakland Urban Farming

The more I research about African-Americans in the recent green movement, I find many resources on the city of Oakland.  As a Texan, I'm aware of southern migrants to Oakland and California, but I was not familiar with their experiences after leaving their rural roots for West Coast cities.

I stumbled upon a short documentary on the City Farm News site called Cultivating Community : Urban Farming in West Oakland.  It's an inspiring short story of West Oakland's history and its non-profit, City Slicker Farms, who spearheaded the urban farm movement there.


More Oakland: I will follow up with a book review of  Farm City by Novella Carpenter, who documents her urban farming experience in Oakland's neighborhood, Ghost Town.

Please view the Cultivating Community short documentary below:

Battleground Earth on Planet Green with Ludacris

A rapper and a rocker campaigning and competing for the environment sounds strange, doesn't it?  Well, it's a reality!

Ludacris and Tommy Lee participated across the U.S. on a road tour full of green competitions and challenges.

If you missed Battleground Earth's season  please check your local listing on Planet Green.

View the bio of chocolate mint, Ludacris here.